Struggling to build an effective, targeted advocate list? We build custom audiences from consumer and business data from 300+ million records & 900+ segments in the U.S. and Canada.
Postal addresses, opted-in emails and mobile numbers
Append work data
Target by geographic, demographic, & behavioral profiles.
Target the same person at home and at work by linking an advocate’s consumer and business profiles together to create behavioral and demographic models to mobilize the most strategic advocates.
Acquire the Right Audience.
We combine data, analytics, consulting, and campaign execution to help you continually acquire new advocates.
Our consumer database is compiled from data provided by more than 100 sources, including real estate, tax assessments, voter registrations, utility connections, bill processors, and more, giving businesses the ability to build marketing campaigns based on hundreds of data attributes that are updated in real-time.
Behavioral models predict the likelihood of a household to have certain behaviors or interests enabling better targeting and message personalization.
Match and append work data and target the same person at home and at work by linking an advocate’s consumer and business profiles together to create behavioral and demographic models to mobilize the most strategic advocates.
Target the Right Audience.
We have up-to-date data on over 165M households and 200M email addresses. Create personas and send targeted emails to engage advocates and capture mobile and demographic data.
We use hundreds of different attributes to improve offline-to-online matching to enable you to accurately target customers across all major programmatic marketing and advertising platforms and through email.
Find the perfect audience using 950+ audience segments including consumer behavior, demographics, purchases, interests, recently moved, political activity, and business categories including company, decision makers, demographics, functional areas, industry, and occupation.
Engage Across Platforms.
Append social media handles from Facebook, Instagram, LinkedIn, Twitter, and more to your records so your campaigns can reach them across all of the social channels where they’re active.
With segmented advocate list in hand, we’ll deliver your message via email and social media platforms. Once an advocate dials #250 or clicks the call link, they engage our platform and you acquire their mobile data.
Services
Harness our Technical and Strategic Expertise
We drive cross-platform campaigns that inform, persuade, and inspire action while delivering experienced, best-in-class services to acquire and mobilize more advocates and expand your reach to shape public policy, meet fundraising goals, and understand spend with Artificial Intelligence.
Advocacy Campaigns
We are the next generation of Digital Advocacy. We’ll help you create an advocacy plan and apply the right strategy to win.
"The Virtual Citizen gave me something of value that proves the performance of radio to drive voters to action. I suspect we may be doing more with Virtual Citizen and #250 in the future.”
President-National Nonprofit
"Relentlessly committed to customer success and achieving shared goals" is an understatement for this guy. After working more grassroots campaigns with Bryan Dawson than I can count with all of my fingers and toes, he left a lasting mark on me as someone who is a true helper. In an industry with fast turns and overnight pivots, Bryan is someone you can depend on, and someone you can trust and respect."