The Virtual Citizen

Targeted Data and Advocate Acquisition

Targeted Data to Power Advocacy.

  • Custom audiences from consumer and business data from 300+ million records & 900+ segments.

  • Postal addresses, opted-in emails, mobile numbers.

  • Geographic, demographic, & behavioral profiles.

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Data and Advocate Acquisition

Acquire > Target > Engage

Struggling to build an effective, targeted advocate list? We build custom audiences from consumer and business data from 300+ million records & 900+ segments in the U.S. and Canada.

  • Postal addresses, opted-in emails and mobile numbers
  • Append work data
  • Target by geographic, demographic, & behavioral profiles.
  • Target the same person at home and at work by linking an advocate’s consumer and business profiles together to create behavioral and demographic models to mobilize the most strategic advocates.

Acquire
the Right Audience.

We combine data, analytics, consulting, and campaign execution to help you continually acquire new advocates.

Our consumer database is compiled from data provided by more than 100 sources, including real estate, tax assessments, voter registrations, utility connections, bill processors, and more, giving businesses the ability to build marketing campaigns based on hundreds of data attributes that are updated in real-time.

Behavioral models predict the likelihood of a household to have certain behaviors or interests enabling better targeting and message personalization.

Match and append work data and target the same person at home and at work by linking an advocate’s consumer and business profiles together to create behavioral and demographic models to mobilize the most strategic advocates.

Target
the Right Audience.

We have up-to-date data on over 165M households and 200M email addresses. Create personas and send targeted emails to engage advocates and capture mobile and demographic data.

We use hundreds of different attributes to improve offline-to-online matching to enable you to accurately target customers across all major programmatic marketing and advertising platforms and through email.

Find the perfect audience using 950+ audience segments including consumer behavior, demographics, purchases, interests, recently moved, political activity, and business categories including company, decision makers, demographics, functional areas, industry, and occupation.

Engage
Across Platforms.

Append social media handles from Facebook, Instagram, LinkedIn, Twitter, and more to your records so your campaigns can reach them across all of the social channels where they’re active.

With segmented advocate list in hand, we’ll deliver your message via email and social media platforms. Once an advocate dials #250 or clicks the call link, they engage our platform and you acquire their mobile data.

Services

Harness our Technical and Strategic Expertise

We drive cross-platform campaigns that inform, persuade, and inspire action while delivering experienced, best-in-class services to acquire and mobilize more advocates and expand your reach to shape public policy, meet fundraising goals, and understand spend with Artificial Intelligence.

Advocacy Campaigns

We are the next generation of Digital Advocacy. We’ll help you create an advocacy plan and apply the right strategy to win.

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Legislative & Donor Intel

Stay informed, assess risk with political donation history and federal, state, and raise more funds with local legislative intelligence.

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Data Acquisition

Build custom audiences from consumer and business data from 300+ million records & 900+ segments.

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AI & Digital Strategy

Win hearts and minds. Maximize impact with Omnichannel Media Management. Artificial Intelligence optimizes media spend.

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Fractional Management

Experience matters. Hire us. Save Money. Win. Harness our experience to maximize your investments.

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Testimonials

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